![]() One of the most famous of these strategies was to depict Santa Claus with a Coke bottle. Instead of depicting children directly, Coke thus had to find other strategies for appealing to children. Indeed, Coca-Cola ads wouldn’t depict children until the 1980s. One interesting detail of this ruling, however, was that Coca-Cola couldn’t depict children in its advertisements. In 1911, federal cases concluded that Candler’s Coca-Cola company had the right to sell its product, since Candler didn’t claim that Coke was anything other than a caffeinated beverage. ![]() ![]() Around this time, a scientist named Harvey Washington Wiley launched a national campaign claiming that Coke caused violence, delinquency, and sexual promiscuity in its consumers. ![]() By the 1910s, Coca-Cola was being sold in bottled form. ![]()
0 Comments
Leave a Reply. |